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Re: What does "Sega" Translate to?
by Jack Mingo on 2000/11/04 18:03:08 US/Eastern

Thanks for asking, Aron. The founder of the company, Nolan Bushnell, got "Atari" from the game of Go, which he was a fan of. He chose it deliberately to misdirect people into thinking it was a Japanese company (This was way back at a time when people thought the only good electronics came from there.)

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